Trend Following
Geopolitical events, disruptive technologies and global supply/demand imbalances will continue to generate trends in global public markets. Furthermore, human emotion and investment mandates are likely to exaggerate some of those trends. Aeon believes that both typical and outsized trends are exploitable because neither people nor computer models can value the unknown -- some trends will continue simply because new information continually emerges. By applying trend following algorithms, Aeon seeks to participate in continuing trends. And, as discussed in the Risk Management section, Aeon strives to contain losses resulting from trend reversals with a suite of risk mitigation routines. The resulting goal is above equity market returns with below equity market risks.
Trend following is a process for identifying and participating in performing assets. The word "following" connotes a reactionary approach as opposed to a predictive one. In other words, this approach focuses on what is as opposed to what "should be"; as a result, it more easily stays in sync with "irrational" markets as compared to strategies in search of "mispriced" investments.
Aeon applies trend following algorithms that carefully monitor price movements and make investments only after a trend has been established. Holdings remain in the portfolio for as long as the trend remains in tact. Positions are liquidated once the trend has reversed. Profit potential stems from continuing trends that are significant enough in frequency and magnitude to outweigh losses from trend reversals.
The primary advantage to trend following over the more rigid "buy and hold" investment philosophy is the ability to continuously adapt to changing market conditions. Being adaptive enables clients to enjoy increased exposure to stocks when markets advance and reduced exposure to stocks when markets decline. This helps investors to achieve the returns they seek in stock markets with fewer risks than traditional mutual funds and index funds.